Step 6: Designing a Professional Course Website

Your website is the face of your course, so it must be professional and engaging. Smartbear Learnworlds…

Why a Professional Website Matters

User experience (UX) directly impacts how students interact with your course.

Using Website Builders vs. Custom Development

You can either use a website builder or hire a web developer for a custom site.

Must-Have Sections for a Course Sales Page

• A compelling sales page that highlights course benefits.
• A detailed about page that establishes credibility.
• Social proof helps potential students feel confident in enrolling.

Best Ways to Sell Your Course in 2025

Without proper marketing, even the best courses may fail.

SEO and Content Marketing for Online Courses Smartbear Learnworlds

Blogging, YouTube, and social media are great free marketing channels.

How to Drive Traffic with Paid Ads

Facebook Ads allow you to target specific student demographics.

Leveraging Social Media for Course Promotion

Short-form video content can drive engagement and attract students.

How to Keep Students Engaged in Your Course

An engaged community increases student satisfaction and completion rates.

Creating a Supportive Learning Community

A private student community increases engagement and interaction.

Using Live Q&A Sessions and Discussion Forums

Forums create a space for students to discuss lessons and share insights.

Why Student Feedback is Important

Feedback helps you refine your course and keep it relevant.

Step 9: Pricing and Selling Your Course

Pricing your course correctly is crucial for profitability.

How to Set the Right Price for Your Course

Offering multiple pricing tiers caters to different budgets.

Best Ways to Offer Course Promotions

Limited-time discounts create urgency and drive enrollments.

How to Get Started with Course Creation Today

Start planning your course today and begin your journey toward online teaching success.

Common Questions About Online Course Creation

• How much does it cost to create an online course?
• Is teaching experience necessary?
• Can I sell a text-based course?